Bumble’s bee-line
to friendship was
all the buzz.

The Event: Bumble BFF Find Your Festie Tour

This "Tunnel of Friendship" was a vibrant, reflective installation designed to celebrate and connect friends. The space featured interactive elements like friendship-inspired photo ops, a BFF bracelet wall, and exclusive festival-themed merchandise. As part of the nationwide "Find Your Festie" initiative, this activation successfully increased app engagement and created a memorable, friendship-focused experience for Bumble users.